Blacked Owned & Operated.
Watch “If It Isn’t Love” On Tubi
T-SHIRTS
HOODIES
SWEATSHIRTS
PREMIUM SNAPBACKS
ZIPPER HOODIES
ABOUT US
We balled up our fists and raised them proudly over our heads to show the world our pride in ourselves. It was seen as a show of force, intimidation, even violence. So we offered a peace sign. It didn't matter. We were still persecuted and prosecuted. We were maimed, but from our wombs, power, love, and resilience grew from our flesh, blood, and bones like roses in the cracks of concrete. We became stronger, wiser, and kept moving forward. We forgave, but we haven’t forgotten.
Owner & Founder
My name is John Fisher. I was born and raised in Athens, Georgia, and I live in Los Angeles. I'm a graduate of Howard University and the American Film Institute. Check out my film, "If It Isn't Love", for free through the link below. Much more to come. Creating a T-shirt, hoodie, sweatshirt, to me, is like filmmaking. It allows me to tell a story that I hope you can relate to. Many of my images and films are controversial, but that's not my intention, to create conflict. I just want to start a conversation and inspire you to question how you see the world. None of this is real. Your life is a movie. You can create your own reality. Write your story.